Bootstraped Founders Spotlight - Christina Stembel (Farmgirl Flowers)
Farmgirl Flowers founder Christina Stembel started out in her dining room before turning her e-commerce business into a wildly successful nationwide operation.
The U.S. floriculture industry is a 15.23 billion dollar market with oligopoly characteristics and multiple venture-backed companies. Moreover, the logistic challenges in this sector would make even Amazon run for the hills.
But it's nothing a girl from Indiana can't handle!
Farmgirl Flowers founder Christina Stembel started out in her dining room before turning her e-commerce business into a wildly successful nationwide operation. She started with nothing but her wits, a strong business mindset, and 49 thousand dollars of her life-saving.
104 rejections, a couple of well-funded copycats, and 1 global pandemic later, her company still stands. She went from being on the brink of shutdown to turning over 60 million dollars in revenue in 2020.
We hope you love our latest instalment of the Bootstrapped Founders Spotlight series.
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